THE ABEL COLLECTIVE
Effective and engaging communicationdriven by accurate and real time consumer insights
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Solutions born from experience
End to end solutions in data insights, strategy development and execution.
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WELCOME TO ABEL COLLECTIVE
Innovative solutions from a team of passionate FMCG specialists with over 20 years experience.
We provide customised solutions to meet your needs.
UNDERSTAND
Gathering real time consumer insights within the physical environment.
INNOVATE
Developing better ways to engage with a specified consumer demographic
APPLY
Bringing strategy to life using the relevant communication medium
ANONYMOUS VIDEO ANALYTICS.
Video analytics are the only way to really understand your customers behaviour and develop laser focused marketing strategies .
Understand traffic, demographics, behaviour, emotions, visibility and effectiveness all at once!.
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EMOTIONS, DEMOGRAPHICS, IMPRESSIONS
Understand your business like never before. Real time, 24/7 insights that will change the way you reach your customers. Know how your customers are emotionally responding to graphics, how long they look at a line of text and if they notice your message at all.
CONTACT
FROM INNOVATION TO APPLICATION.
By understanding your audience you can take the guesswork out of your marketing efforts.
Develop innovative strategy by knowing who the customer is and bring it to life using the most appropriate communication medium.
BUILD
Plan your physical space based on real demographics and behaviour
DIGITAL
Develop your digital advertising in store based on behavioural analytics
PRINT
Generate print material that drives sales based on real statistics
END TO END DIGITAL SCREEN STRATEGY AND IMPLEMENTATION.
Most providers in the market specialise in one aspect of digital screen purchase and implementation.
At the Abel Collective we offer a full end to end service that ensures that the screens that you purchase do not end up being an expensive digital poster.
matt@theabelcollective.com